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India: CSR As An Investment, Not Expense |
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Saturday, 23 January 2010 |
Companies have been called to look upon corporate social responsibility (CSR) as an investment and not an expense, Tata Sons Ltd Director, Jamshed Irani, was reported to have said recently. In a lecture on 'Corporate governance through the lens of a India Corporate,' Irani said that it was important for corporations to reach out to the community through CSR.
He was quoted as saying, "It is the community which sustains the corporates and not the other
way round. For this, companies have to invest in CSR which will help
them in the longer run. CSR is an investment and not an expense."
Illustrating through Tatas case studies in Bukaro in
Jharkhand, Irani was reported to have said that the company assisted the
locals by building schools for
education, providing water during the period of shortage, and giving
medicine for better health.
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